Cacharel is a worldwide brand of apparel, perfumes & cosmetics. For the Christmas season 2021 company has launched promotion for YES I AM and AMOR AMOR perfumes.
Brand Identity, Packaging, Social media
Adobe Photoshop, Figma, Instagram, Facebook
Create Merry Kissmas advertising campaign for Russian market, develop branding, packaging, promotion ideas, visual guidelines for bloggers.
Main visuals for the promotion are built around kiss shape of the YES I AM packaging. Merry Kissmas idea is based on believe that you have to kiss someone you love under the mistletoe at the Christmas eve.